Elevate & Innovate your Hotel Marketing Strategy
Bienvenue to the blog section of The Hotel Marketing Playbook! This is your space to discover practical strategies, fresh perspectives, and innovative tools to help your hotel or serviced apartment thrive in a competitive market and drive more direct bookings.
How “AI Mode” Is Shaking Up Hotel Discovery And What It Means for Your Property
Google’s new AI Mode is changing how travellers find hotels. Discover what this means for your property and how to stay visible in AI-powered search.
Zero-Click Searches for Hotels: Why It’s Not Scary and How to Win Big
Discover how your hotel can thrive in the era of zero-click searches. Practical tips, SEO tactics and content strategies tailored for hotel marketers.